Strategic Brand Management: Building, Measuring, And Managing Brand Equity 3rd Ed
| dc.creator | Kevin Lane Keller | |
| dc.date.accessioned | 2021-05-21T14:25:15Z | |
| dc.date.available | 2021-05-21T14:25:15Z | |
| dc.date.issued | 2008 | |
| dc.identifier.isbn | 9780132336222 | |
| dc.identifier.uri | http://197.156.112.159:80/xmlui/handle/123456789/432 | |
| dc.subject | Technology :: Management & auxiliary services :: General management | |
| dc.title | Strategic Brand Management: Building, Measuring, And Managing Brand Equity 3rd Ed |
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| Files | Size | Format | View | |
|---|---|---|---|---|
| STRATEGIC BRAND MANAGEMENT.pdf | 118.6Mb | View/ |
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